SAP C/4 HANA
Build stronger relationships with your customers, and earn and keep their trust, with SAP C/4HANA. This in-memory customer experience (CX) suite offers cloud solutions for marketing, commerce, sales, service, and customer data and uses intelligent technologies like machine learning to power real-time engagements. It Includes
- SAP Customer Data Cloud from Gigya.
- SAP Commerce Cloud.
- SAP Marketing Cloud.
- SAP Sales Cloud.
- SAP Service Cloud.
Why SAP C/4 HANA for customer engagement?
Transform your business faster – SAP C/4HANA was built to help you thrive in an economy where products are becoming services – and the experience of selecting, buying, consuming, and getting help with those services is quickly becoming the differentiator.
Build trusted relationships – Fourth-generation CRM is not about automating transactions or managing processes, it’s about creating a series of moments which feel genuine and inspire trust. SAP C/4 HANA gives customers control over their data and how it’s used, sold, or marketed.
Create great experiences, every time – With tight integration to SAP S/4 HANA and your other enterprise systems, SAP C/4 HANA breaks down silos – and empowers employees across every department to create simpler, personal, and more helpful connections with customers.
Keep up with your customers – With an in-memory architecture that leverages of SAP Cloud Platform, our customer experience software provides rich micro services for extension and integration – so you can bring consumer-driven innovation to market in record time.
Trusted relationships – Gain a deeper understanding of your customers, predict and proactively meet their needs and provide personalised customer experiences.
Customer first – Puts customers at the centre of your business with deeply integrated features that help build trusted experiences.